Privacy Policy
Last Updated: 20 August 2026
This Privacy Policy explains how Go Realtors (“Go Realtors”, “we”, “us” or “our”) collects, uses, stores, processes and protects information submitted through this website/landing page in connection with enquiries relating to Emaar Serenity Hills, Sector 86, Gurugram, Haryana (“Project”).
By accessing this website or submitting your information through an enquiry form, you acknowledge that you have read and understood this Privacy Policy.
1. About This Website
This website is operated by Go Realtors for marketing, promotional, enquiry-generation and customer-assistance purposes in relation to the Project.
Go Realtors is an authorized channel partner/marketing associate for the Project and is not the promoter/developer of Emaar Serenity Hills. The Project is being developed/promoted by Emaar India Limited.
This Privacy Policy applies to personal information collected through this website, including information submitted through contact forms, enquiry forms, site-visit forms, call-back requests, WhatsApp interactions and other digital communication mechanisms connected with this website.
2. Information We Collect
Depending on how you interact with the website, we may collect the following information:
- Full name
- Mobile number
- Email address
- City/location
- Preferred property configuration
- Approximate budget
- Site-visit preference
- Preferred contact time
- Property requirements
- Information voluntarily provided in messages or enquiries
- Communication preferences
- Details of your interaction with our representatives
We may also automatically collect certain technical information, such as IP address, browser type, device type, operating system, referring URL, pages visited, approximate geographic region, date/time of access and website interaction data.
3. Information You Provide
We collect information when you voluntarily:
- Submit a lead/enquiry form
- Request a call back
- Request pricing or availability
- Request a brochure or floor plan
- Request a site visit
- Contact us through WhatsApp
- Contact us by phone or email
- Communicate with our sales representatives
- Interact with advertisements or landing pages associated with this website
4. Information Collected Automatically
When you visit our website, certain information may be collected automatically through cookies, pixels, tags, analytics tools and similar technologies.
This may include:
- IP address
- Device and browser information
- Operating system
- Pages viewed
- Session duration
- Traffic source
- Referring website
- Advertisement interaction
- Approximate location
- Conversion and event information
- Date and time of access
This information helps us understand website performance, improve user experience and measure advertising effectiveness.
5. Cookies and Similar Technologies
The website may use cookies, pixels, tags, scripts and similar technologies to improve functionality, understand visitor behaviour, measure advertising performance and support marketing activities.
Cookies may be used for purposes including:
- Essential website functionality
- Analytics
- Performance measurement
- Advertising attribution
- Conversion tracking
- Remarketing
- Fraud prevention
- Improving user experience
You may be able to control or disable certain cookies through your browser settings. Disabling cookies may affect certain website functionality.
6. Advertising & Tracking Technologies
Our advertising and measurement partners may use technologies such as cookies, pixels, tags and conversion APIs to measure advertising performance and understand interactions with our advertisements.
Depending on the implementation of this website, these technologies may include services such as:
- Google Analytics
- Google Ads conversion tracking
- Google Tag Manager
- Meta Pixel
- Meta Conversions API
- Other analytics, advertising or attribution platforms
These technologies may process information about your interaction with advertisements or this website in accordance with the respective provider’s policies and applicable law.
7. Google Services
We may use Google services such as Google Analytics, Google Ads, Google Tag Manager or related measurement technologies to understand website traffic, measure conversions and improve advertising performance.
Google may process information in accordance with its own privacy policies and applicable terms.
You can manage certain Google advertising and privacy preferences through Google’s available privacy controls and settings.
8. Meta Services
We may use Meta technologies, including Meta Pixel and/or related measurement technologies, to measure advertising performance, understand interactions with our advertisements and improve marketing campaigns.
Information processed by Meta is subject to Meta’s applicable terms and privacy policies.
You may manage certain advertising preferences through your Meta account and device/browser settings.
9. Why We Use Your Information
We may use collected information for the following purposes:
- Responding to your enquiry
- Providing requested project information
- Sharing pricing and availability
- Sending brochures, floor plans or project details
- Coordinating site visits
- Arranging call-backs
- Connecting you with relevant sales representatives
- Following up on your enquiry
- Understanding your property requirements
- Improving our website
- Measuring marketing and advertising performance
- Managing leads and customer communications
- Preventing spam, fraud or misuse
- Maintaining records
- Complying with legal and regulatory obligations
- Protecting our rights and legitimate business interests
10. Lead Management & Sales Follow-Up
Information submitted through this website may be entered into our lead-management, customer relationship management (CRM) or sales systems.
Authorized representatives may use the information to follow up regarding your enquiry, provide requested information, arrange site visits and assist with the property purchase process.
Submitting an enquiry does not create an obligation to purchase any property.
11. Sharing of Information
We may share relevant information with trusted parties where reasonably necessary to respond to your enquiry or operate our marketing and sales process.
These parties may include:
- Authorized Go Realtors representatives
- Relevant project sales representatives
- The Promoter/Developer or its authorized sales personnel, where necessary
- CRM and lead-management service providers
- Website hosting and technology providers
- Analytics and advertising providers
- Communication service providers
- Call-management providers
- IT and cybersecurity service providers
- Professional advisors
- Government, regulatory or law-enforcement authorities where legally required
We do not intend to sell your personal information as a standalone commercial product.
12. Sharing With the Project Developer
Where reasonably necessary to respond to your enquiry or facilitate a property transaction, your information may be shared with the Promoter/Developer or its authorized representatives.
This may include your name, contact details, property requirements, enquiry details and site-visit information.
The Promoter/Developer may process such information according to its own applicable privacy policy and terms.
13. WhatsApp and Messaging
If you choose to contact us through WhatsApp or another messaging platform, your communication may be processed by the relevant platform provider.
You should review the privacy policy and terms of the messaging platform you use.
We may use WhatsApp or similar services to communicate information requested by you, including project details, price information, brochures, site-visit coordination and follow-up messages.
14. Phone Calls
Telephone calls made to or from our representatives may be used for customer service, enquiry handling, training, quality monitoring, dispute resolution or record-keeping where permitted by applicable law.
Where call recording is used, appropriate notice may be provided where required.
15. Marketing Communications
If you submit an enquiry, you may receive communications relating to your enquiry, including calls, SMS, WhatsApp messages or emails.
Such communications may include:
- Project updates
- Pricing information
- Availability
- Offers
- Payment-plan information
- Site-visit reminders
- Follow-up regarding your enquiry
You may request that promotional communications be stopped at any time, subject to applicable legal and regulatory requirements.
16. Data Retention
We retain personal information for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, including responding to enquiries, maintaining business records, resolving disputes, preventing fraud and complying with legal, regulatory or accounting requirements.
Retention periods may vary depending on the nature of the information and the purpose for which it was collected.
17. Data Security
We take reasonable administrative, technical and organizational measures to protect personal information against unauthorized access, misuse, loss, alteration or disclosure.
However, no method of transmission over the internet or electronic storage system can be guaranteed to be completely secure.
Accordingly, while we take reasonable precautions, we cannot guarantee absolute security of information transmitted to or through the website.
18. Data Accuracy
We rely on users to provide accurate and current information.
You should avoid submitting unnecessary sensitive or confidential information through website forms.
If information you have provided changes, you may contact us to request correction or updating where applicable.
19. Children’s Privacy
This website is intended for adults and prospective property buyers.
We do not knowingly seek to collect personal information from children.
If you believe that a child has provided personal information to us, please contact us so that we can take appropriate steps where required by applicable law.
20. Third-Party Websites
This website may contain links to third-party websites, including the developer’s website, RERA portals, banks, mapping services, WhatsApp and social-media platforms.
We are not responsible for the privacy practices, security, content or policies of third-party websites.
You should review the privacy policy of any third-party website before submitting personal information.
21. Data Transfers and Service Providers
Some technology, hosting, analytics, advertising, communication or service providers used by us may process information through infrastructure located in India or other jurisdictions.
Where applicable, we seek to use reasonable safeguards and contractual or organizational measures consistent with applicable law.
22. Your Rights and Choices
Subject to applicable law, you may have rights or choices relating to your personal information, which may include:
- Requesting access to information we hold about you
- Requesting correction of inaccurate information
- Requesting deletion where legally applicable
- Withdrawing consent for certain processing
- Opting out of certain marketing communications
- Requesting information about how your data is used
Requests may be subject to identity verification and applicable legal limitations.
23. How to Withdraw Marketing Consent
If you no longer wish to receive promotional communications, you may contact us using the contact details provided on this website and request to opt out.
You may also use available unsubscribe or opt-out mechanisms included in emails or other communications.
Please note that you may continue to receive essential communications directly related to an existing enquiry or transaction where reasonably necessary.
24. Fraud and Spam Protection
We may use technical and operational measures to identify spam, fraudulent enquiries, automated submissions, abuse or other suspicious activity.
This may involve processing technical information such as IP address, browser information, device information and form-submission patterns.
Such processing is intended to protect the website, users and business operations.
25. Legal and Regulatory Disclosure
We may disclose personal information where reasonably necessary to:
- Comply with applicable law
- Respond to lawful requests from government or regulatory authorities
- Prevent fraud or unlawful activity
- Protect our rights or property
- Investigate security incidents
- Enforce applicable terms
- Protect the safety of users or other persons
Any disclosure will be made subject to applicable legal requirements.
26. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or services.
The updated version will be published on this website with a revised “Last Updated” date.
You are encouraged to review this page periodically.
27. Contact Us
If you have questions, concerns, requests or complaints regarding this Privacy Policy or the processing of your personal information, please contact Go Realtors through the contact details published on this website.
For privacy-related requests, please clearly mention “Privacy Request” in your communication so that it can be directed to the appropriate person/team.
28. Consent
By submitting your information through this website, you acknowledge that you have read this Privacy Policy and understand that your information may be collected and processed for the purposes described above.
Where consent is required under applicable law, we will seek consent through appropriate mechanisms.
You may withdraw consent where applicable; however, withdrawal does not affect processing that was lawfully carried out before withdrawal or processing that may continue on another lawful basis.
Important Privacy Notice
Go Realtors is an authorized channel partner/marketing associate for Emaar Serenity Hills and is not the promoter/developer of the Project.
By submitting an enquiry, you may be contacted by Go Realtors and/or relevant authorized project representatives regarding your enquiry, including through phone calls, SMS, WhatsApp and email.
Your information may be shared with relevant parties where reasonably necessary to respond to your enquiry, coordinate a site visit, provide project information or facilitate the property purchase process.
Please do not submit passwords, banking credentials, financial account passwords, government identification numbers or other highly sensitive information through ordinary website enquiry forms unless specifically requested through an appropriate secure process.